TrustRank outranks PageRank
Unlike Pagerank, TrustRank is a secret number that there has been a lot of talk about in the SEO realm lately. And in fact it seems to be of growing importance. But no one except the guys at Google and Yahoo! knows exactly how it works. Since the web is all about it being precisely a web, incoming and outgoing links will definitely have an impact. The old saying you are the company you keep is probably the best way to describe how TrustRank works. But if there are any on-page factors that can increase the trust rank, it would be extremely useful to know exactly which what are. Below is a guess list.
Probable On-Page TrustRank Factors
Probable On-Page TrustRank Factors- Get an old domain, preferably com or .org
- Make sure the domain whois data is correct and proper
- Show business address and phone numbers on the website
- Privacy policy page
- TOS/Terms page
- Help/FAQ page
- Contact us page
- About us page
- SSL for sensitive data (guessing)
- Own IP on a dedicated server
- Outgoing links to authoritative websites
- Seals like Hacker Safe, VeriSign, Bizrate etc.
- Support for several languages
- Good enough quality to get listed in DMOZ etc.

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